Channelnomics

Dell Launches Threat Service Trio

These days, security intelligence services are a red-hot and fiercely competitive market niche, and Dell Inc. doesn’t appear to be letting up in this space.

Dell SecureWorks launched a suite of “Targeted Threat Intelligence Services” to help organizations better detect and combat cyberthreats and further cement the company’s place in the security services market. For partners, this means more opportunities to expand and refine a new crop of security analytic and monitoring services that can go toe-to-toe with IBM, EMC Corp. and other industry competitors.

The spate of services incorporates three new offerings: targeted threat surveillance, enterprise brand surveillance and executive threat surveillance. Dell’s security experts work with security teams and channel partners to gather and analyze threat intelligence and conduct assessments intended to drill down into the specifics of an organization’s risk environment.

The Targeted Threat Surveillance service leverages research expertise from the Dell SecureWorks Counter Threat Unit team, along with other key digital traces such as IP addresses and domain names, to proactively monitor and track advanced persistent threats. Those network and host identifiers are used with threat intelligence analytics, threat telemetry, and expertise from security and channel teams to provide customers relevant and actionable intelligence on their security risk and posture.

Both the “Enterprise Brand Surveillance” services and “Executive Threat Surveillance” services, launched by Dell’s Security Risk and Consulting (SRC) team, identify targeted cyberthreats from cybercriminals, hacktivists and malicious insiders. Both services have real time-monitoring capabilities, and leverage human intelligence sources and Internet scans to detect hidden information.

The Enterprise Brand Surveillance service offers real-time monitoring of information outlets to identify threats targeting an organization. The Executive Threat Surveillance service monitors and assesses information security risks by tracking and reporting what’s being said across Web outlets, such as in public files or social media sites.

“In advanced persistent threat (APT)/targeted attacks, hackers create custom attacks and infrastructure to target one or a handful of organizations. However, even with APT attacks, the attackers do use common tactics such as spear phishing and other social engineering ploys.” said Jon Ramsey, chief technology officer for Dell SecureWorks. “Having more context into the cyberthreats targeting your organization, as well as the indicators of these threats, enables your security team to implement customized and robust security controls and defenses, while helping prepare your incident response and forensic teams for any possible scenario.”

For the channel, this means more of an opportunity to explore profitable niches and go deeper with tailored security forensic, assessment, reporting and monitoring services, offered at a premium and with Dell’s backing.

Over the last year it’s been made clear the Round Rock, Texas-based hardware company is serious about taking territory in the fiercely competitive services space with an ever-widening stack of offerings.  And security services — especially high margin intelligence and analytics — appear to be no exception.

Over the summer, Dell launched a managed Security Information and Event Management service intended to create high-margin niches for partners looking to expand their SIEM offerings.

The company’s strategy to break ground and remain viable in the services space also includes arming partners with resources, tools and expertise to strike out on their own. Further raising its profile as a relevant security contender, Dell added an Advanced Persistent Threat Resource Center to equip partners with tools to detect, block and respond to cyberthreats. The company also unveiled a PCI Resource Center in September that attempts a similar feat for solution providers wanting to make greater inroads in PCI compliance and other GRC offerings.

It’s not lost on Dell that it has to compete hard in the rapidly heating security intelligence space. Storage firm EMC Corp. recently gained ground in this arena with the acquisition of Silver Tail Systems, which gave it an edge with Web session intelligence and behavioral analysis. Industry hardware competitor IBM is not backing down in security intelligence and analytics niches after it released a spate of related tools around Apache’s Big Data platform Hadoop.

Thus far, Dell is proving to be a formidable competitor and has made it clear that not only this is the direction it intends to go, but that the gloves are coming off.

For channel partners, the road is paved to comfortably explore and get creative with unique security offerings.

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