Channelnomics, a division of The 2112 Strategy Group LLC, is devoted to advancing the analysis, debate and conversation of business models, technology practices and partner relationships in the global IT reseller channel.
What we write about: Channel and technology trends, economic trends that impact reseller businesses, innovative approaches to IT product and service delivery, technology-business leadership, and critical analyses of data, products and vendor partner programs.
We welcome briefings from vendors, solution providers, carriers, distributors and IT influencers. We don’t always cover news announcements, but we will reference these briefings and news releases as part of our overarching analytical reports.
To request an editorial briefing, contact firstname.lastname@example.org
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The 2112 Group (aka The 2112 Strategy Group, LLC.) is a technology business strategy services firm specializing in indirect channels, security, managed services, cloud computing and business intelligence. It is the publisher of Channelnomics, which operates as an independent blog of channel industry trends. Our mission is to optimize our clients’ go-to-market strategies and communications, ensuring the highest level of return on their investment. The 2112 Group supports our clients with business planning and market research, facilitation of partner relations and communities, creation of high-impact communications and marketing development, and channel development.
2112’s services include:
- Channel Assessments
- Strategic Content & Management
- Strategic Partner Councils
- Business Development
- Executive Coaching
- Market & Technology Research
- Channel Development
- Channel and Sales Training
- Event Content & Presentations
- Product & Service Analysis
- Community Building
- Partner Satisfaction Surveys
- Communication Audits
For more information about 2112 services, please contact firstname.lastname@example.org
Larry Walsh is one of the most recognizable figures in the IT channel and security communities, and is considered one of the more forward-thinking leaders in the industry. He personally oversees the development and implementation of research, collaboration and content programs at The 2112 Strategy Group, which he founded to advance the state of the art in the technology marketplace and channel community.
Larry is the founder and executive director of the Channel Vanguard Council, a collaborative group of technology channel executives. CVC is dedicated to aiding the maturation of business models and partnership relationships in the channel community. It’s members include high-ranking vendor channel executives and solution provider leaders.
Prior to founding The 2112 Strategy Group, Larry was an award-winning technology journalist and publisher. At Ziff Davis Enterprise, he service as vice president and market expert for channels and security, developing and guiding strategic engagement and research programs for IT vendors. He was also the publisher of Channel Insider, a leading online technology channel publication. And was the editor of Baseline Magazine, an award-winning journal of technology project management.
Larry was the editor of VARBusiness and GovernmentVAR magazines, leading strategic publications for the IT channel community. At VARBusiness, Larry personally oversaw the major research and awards programs, including the VARBusiness 500, the GovernmentVAR 100, the VARBusiness Annual Report Card, and the Technology Innovators Awards program.
Before entering the channel, Larry was editor of the award-winning and market-leading Information Security Magazine. During his tenure, he developed a reputation for driving new thinking to threat management and IT security issues. He earned national recognition for his exposes on Microsoft security issues.