Channelnomics

 

Sponsoring

Supporting Channelnomics
Channelnomics, a publication of The 2112 Strategy Group, LLC,  is about the business of the IT channel. Our mission is to provide the best insights and analyses of the news and trends affecting the channel community. A well informed channel is a better performing channel. Carrying out this mission requires the support of sponsorship. Channelnomics makes it easy to support our operations through display advertising. Our flat-rate sponsorships and affordable packages enable sponsors to put their brand and marketing messages in front of thousands of Channelnomics readers every month.

Display Advertising
Channelnomics supports standard and non-standard display advertising units.

Leaderbroad 728×90
Sidebar Header 380×280
Sidebar Squares 175×175
Footerboard 728X90
Skyscraper Tall 175×600
Skyscraper Short 175×300

We accept advertising creative as TIF, JPG, PNG or GIF. We support animated ads, but do not accept expanding, popup or floating advertisements at this time. Channelnomics can produce creative for sponsors who do not have materials readily available.

Sponsoring with Channelnomics is about brand placement and message association. We do not sell placements on a CPM or CPC basis. Our flat rates are for placement only. Channelnomic’s readership and traffic grows monthly at a rate of 20 percent or better and our click-thru rates are nearly double that of similar sites. Sponsoring Channelnomics is a great opportunity to support a growing, vibrant audience around a new kind of channel medium.

Newsletter
The Channelnomics weekly newsletter is read by thousands of solution providers, managed service providers, integrators and channel influencers. Channelnomics offers one sponsorship per newsletter, either text or display creative. Newsletter sponsorship is a high impact marketing vehicle and perfect for promoting events, new channel initiatives and product launches.

Sponsored Links
Sponsors can purchases special hotlinks on Channelnomics for promoting content on their Web sites. Sponsored links are ideal for highlighting white papers, case studies, channel recruitment programs, events and webinars.

Content Distribution
Channelnomics doesn’t cover vendor news or product announcements. We used the news of the day as the foundation or examples of our analyses. For sponsors who want another outlet for their unfiltered news, Channelnomics will publish press releases, announcements, case studies and other similar material. All sponsored content is clearly marked as “Sponsored” and must meet Channelnomic’s acceptable standards. Sponsors must certify the authenticity and accuracy of the content, and indemnify Channelnomics for publishing the content.

Sponsoring Channelnomics is more than just marketing; it’s supporting the dialogue and analysis for advancing the IT channel into the next era. It’s through your sponsorships that Channelnomics is able to produce its high-quality content and push the boundaries of channel understanding.

Start your sponsorship today. Call 347.770.2112 or email info@the2112group.com.