Channelnomics

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CenturyLink Consolidates Channel Programs

Telecom provider CenturyLink is reshaping its channel programs for growth and a better reflection of operational reorganization just shy of the one-year mark of its acquisitions of Qwest Communications and Savvis.

Samsung Fashions Managed Print Initiative

Samsung has a new managed print services reseller program fueled by vendor partner solutions – and aimed to compete with Xerox, Oki Data and Lexmark – to convert a still-not-convinced channel that MPS is a money maker.

Virtual Firewall Support with MSPs in Mind

Targeting an increasing number of MSPs working with next-generation firewalls, ManageEngine is bulking up its firewall log analysis software with support for virtual firewall market competitors Cisco, Check Point and Fortinet.

HotLink Recruiting Virtualization VARs

Seven months after its official launch, virtual platform provider HotLink is looking to recruit channel partners with a new program featuring incentives and training for VARs that can deliver tiered virtualization solutions to VMware customers.

F5 Packs Security ‘Vault’ with Incentives

F5 Networks is eyeing growth in its security solutions business with the launch of its Vault partner program, pegged as an opportunity for partners to increase footprints in the security market with incentives, training and rewards for joint sales.

Level Platforms Brings MDM to MSPs

Level Platforms reports positive response to its Managed Workplace 2012, particularly among managed service providers interested in new capabilities such as mobile device management for the growing fleet of smartphones and tablets.

CA, ScaleMatrix Team Up on Backup

Just about a month after introducing its first channel partner program, cloud hosting provider ScaleMatrix has signed a deal with CA Technologies aimed at expanding backup offerings for service providers.

M5 Adds Biz Intelligence to Hosted VoIP

Hosted unified communications provider M5 Networks is partnering with InsightSquared to deliver a new SMB-focused analytics solution aimed at making it easier for partners to manage and utilize data. It’s another notch in a growing solutions and partner portfolio for M5.

Panda Security on Partner Recruitment Drive

Panda Security is touting “simplicity, power and control” tools, as well as new partnerships with the likes of Microsoft, to attract channel partners as it builds market momentum in a competitive year for security software dollars.

Software Storage Sales Hot and Getting Hotter

A pair of market reports released this week emphasize opportunities in a global storage software market expected to surge beyond record-breaking sales of 2011. That growth is being targeted in partner moves among key vendors including IBM, EMC and Symantec.