Archive for the ‘Storage’ Category

With the advent of Google Drive around the corner, what will happen to the paradigm of the cloud-based data world if Google undercuts the entire cloud storage market with free solutions?

Rorke Data reworks their Select Partner Program to encourage joint-partner collaboration and capture data demands in emerging vertical markets.

HP is hoping to give its storage channel a bit of a one-two punch with the launch of two sales initiatives designed to invigorate growth and give its U.S. channel partners a leg up over storage competitors.

Security and storage vendor Symantec announced its longtime Americas channel chief Randy Cochran is departing. His successor is a Symantec veteran who has been driving the company’s cloud computing initiative.

Axcient, a backup and recovery service provider, is a small, young company with high ambitious. It just completed a 10-city roadshow with Hewlett-Packard, attracting hundreds of would-be partners across the country. But a more significant sign of its ambition is a big billboard on a California highway. It’s a sign of where Axcient is going.

A pair of market reports released this week emphasize opportunities in a global storage software market expected to surge beyond record-breaking sales of 2011. That growth is being targeted in partner moves among key vendors including IBM, EMC and Symantec.

Dell unveiled twelfth-generation servers and tenth generation storage appliances in San Francisco yesterday mostly as a preview of products that will soon be available. It was also a preview of the enterprise-focused portfolio company Dell is evolving into – or at least, a ‘non-PC’ vendor.

Hewlett-Packard figuratively limped into Las Vegas for its Global Partner Conference, still suffering from the hangover of the 2011 management debacle. CEO Meg Whitman, her management team and a raft of new products and channel initiatives have lifted the dark cloud hanging over the vaunted vendor.

At the VMware Partner Exchange in Las Vegas, vendors across all technology segments are craning to showcase how their hardware and software support or enhance VMware’s virtualization tools. The goal is acceleration and expansion of channel programs and penetration of existing accounts.

The unexpected announcement that former CA CEO John Swainson is heading to Dell to head up a new software unit surprised many in the technology market and channel. What shouldn’t come as a surprise are Dell’s ambitions to become a portfolio technology company. The challenge: Getting partners to recognize the value of the portfolio.