New certification program targets resellers of Netwrix’s Auditor data security and risk mitigation platform
Netwrix is rolling out a new sales training and certification program for its flagship Auditor platform, looking to help partners improve their understanding – and their sales – of the data security and risk mitigation visibility solution.
The Lowdown: Offering one level of certification, Certified Netwrix Sales Associate, the training gives partners a deeper understanding and improved messaging around implementations of Netwrix Auditor to enhance client data security and mitigate organizational risk in hybrid environments.
The Details: Armed with a better understanding of Auditor’s value proposition, the vendor hopes the program will help partners shorten sales cycles, grow new business opportunities, and distinguish themselves in a competitive market.
The Impact: Netwrix sales certifications are available to sales teams for the vendor’s registered VARs, MSPs, and distribution partners worldwide. To be certified, partners are required to complete online training in the Netwrix Partner University.
Background: The sales certifications comprise a new component of the Netwrix Channel Partner Program, to which technical certifications were added earlier in 2018. The company rolled out a host of new channel partner enablement tools during a partner strategy overhaul in the spring of 2018.
The Buzz: “We launched our partner sales Certification Program in order to better serve our ever-growing partner community,” said Ken Tripp, Director of Channel Accounts at Netwrix. “Comprehensive online training and tremendous support from Netwrix’s channel team will help our partners be more confident about their knowledge of Netwrix products, bring value to clients who have complex and diverse infrastructures, and build a strong customer pipeline.”