Business Intelligence sponsored by ScalePad

Channelnomics Original

SAP Names Fahrbach First Chief Partner Officer

March 8, 2019

SAP channel and operations veteran takes over, will oversee continued evolution of channel and partner go-to-market strategies

SAP turned to its own channel and operations veteran Karl Fahrbach to become its first chief partner officer. In this new role, Fahrbach will oversee the continued transformation and evolution of SAP’s channel strategy as the company continues to push deeper into cloud services and alliances with independent software vendors.