Security vendor also adds new distribution deal looking to expand reach of its PIM/PAM wares
Centrify, maker of privileged account management and zero-trust architecture solutions, today unveiled a new partner program and distribution arrangement the vendor hopes will broaden the reach of its network security and access management products.
The Lowdown: The new three-tier Centrify P.E.A.K. Performance partner program blends a new discount structure, additional engagement and support tools, marketing campaigns, and training modules to help partners sell and manage Centrify’s Zero Trust Privilege Services.
The P.E.A.K. Performance partner program moniker is an acronym for the vendor’s four pillars of partner enablement success:
• Pricing discounts tied to sales revenue and training achievements
• Engagement tools and sales support to help partners find and win deals
• Accelerated demand-gen with new marketing tools and sales programs
• Knowledge in the form of training programs to enhance security services skills
The program’s three tiers — silver, gold, and platinum — are based largely on competency requirements. Centrify this week also announced a new distribution agreement with Tech Data.
The Buzz: “The Centrify P.E.A.K. Performance partner program is the result of listening to our partners and global system integrators so they can successfully sell Privileged Access Management solutions based on a Zero Trust approach that can actually stop breaches,” said John Andrews, vice president of worldwide channels at Centrify. “Our research shows that more than half of organizations haven’t even implemented some of the basics of PAM like a password vault or multi-factor authentication, and a big part of tapping into those opportunities is expanding our reach.
“The P.E.A.K. Performance partner program will energize the channel and put more resources toward securing the privileged credentials that grant access to modern attack surfaces,” Andrews added.