Display vendor’s new program to provide partners with more resources and consistent structure around the globe
Picture this: NEC Display Solutions of America has a new global channel program that brings sharper contrast and clearer definition of partner enablement and support in pre- and post-sales customer engagements.
The Lowdown: The new initiative, called the NEC One Global Channel Program, will bring global consistency to NEC’s interactions with IT and audio/visual resellers. The intent, NEC says, is to make it easier for partners to do business with NEC regardless of their customer or their sales region.
The Details: The NEC One Global Channel Program provides partners with access to the full NEC display and digital signage portfolio, consistent global pricing, new status ratings in the program, executive sponsorship opportunities, demonstration and not-for-resale units, and new sales incentives.
The Buzz: “The NEC One Global Channel Program underscores NEC’s global leadership in the AV industry,” said Richard Hutton, senior director of channel marketing at NEC Display Solutions. “NEC Display is solely focused on the business market and its needs, and this new initiative will ensure that we’re managing global opportunities with our partners with the level of support and resources that makes NEC the easiest display solutions manufacturer to do business with.”
“When businesses around the world partner with NEC Display, they expect world-class support and resources,” said Betsy Larson, senior vice president of sales at NEC Display Solutions. “The NEC One Global Channel Program extends that support to our global partners, ensuring a seamless integration between suppliers, resellers, and end customers the world over. We’re excited to be able to provide this level of support to our partners.”
“There are a growing group of end customers who are building global standards for their many digital signage applications, and they need a seamless integration experience,” said Simon Jackson, senior vice president of sales for EMEA at NEC Display Solutions Europe. “The NEC One Global Channel Program helps us maintain close cooperation across our regions, ensuring we’re providing our partners with the communication and support they need to serve their customers.”