Channel veteran to oversee data management vendor’s go-to-market strategies and channel programs
Data and storage management specialist Cohesity drafted channel veteran Bill Lipson to take over the leadership of its global partner program to drive indirect growth and expand its reseller and integrator ecosystem.
The Lowdown: Lipson, who most recently served as a senior partner at the channel consulting firm The Spur Group, will oversee Cohesity’s go-to-market strategy, channel programs, partner enablement, and distribution management.
The Details: Cohesity, which sells exclusively through the channel, is looking at the Lipson appointment to continue a streak of channel success. According to the company, 70% of its active partners grew their Cohesity business by at least 100% in fiscal-year 2019. More than 50% of the transacting partners grew their business more than 200%.
Background: A 25-year channel veteran, Lipson brings experience and success in running channels. He’s served in channel chief roles at NetApp and CA Technologies. He assumes the role vacated by Todd Palmer, who left to assume the role of senior vice president of worldwide strategic partners and alliances at Hitachi Vantara.
The Buzz: “Cohesity is rewriting the book on data management, making it easier than ever for organizations to back up and extract value from their data on-prem and in the cloud, while lowering their operational costs through dramatic performance advantages and much simpler administration,” said Bill Lipsin. “I’m thrilled to be coming on board to help accelerate the incredible momentum Cohesity has achieved through their channel ecosystem and their laser focus on customer value.”
“Bill has world-class experience in growing and managing a rapidly expanding and efficient global channel partner ecosystem,” said Rob Salmon, COO of Cohesity. “He has industry-proven success and is joining Cohesity at the perfect juncture as we continue to disrupt the data management market and look to build even tighter integrations with partners around the world. We’re excited to have Bill on the Cohesity leadership team and are looking forward to his positive impact on our business.”