Podcast: Brand Power
Toni Clayton-Hine joins Pod2112 to discuss brand building and brand management, sharing what every company needs to know about the power of brand....
25
Jul 2018
Author:The 2112 Group
18
Jul 2018
Podcast: Growing Influence of Non-IT Specialized Partners
Rod Baptie, president of Baptie & Co., has long talked about the potential power of specialized channel partners. Even with this influx of non-traditional partners, he believes the IT channel is still in the early days of leveraging specialized channels....
20
Jun 2018
Podcast: Evolving Cloud Ecosystems
Chris Rimer, vice president of IBM’s North America Cloud Ecosystems for Business Partners & Channels, joins Pod2112 to talk about the evolving nature of cloud partnerships, alliances, and go-to-market strategies....
13
Jun 2018
Podcast: Making CAMs Cloud Business Development Managers
Carlos Blanco, senior director of Worldwide Cloud Service Providers at Citrix, joins Pod2112 to talk about the need for transforming the role of channel account managers in the cloud computing era....
06
Jun 2018
Podcast: Channel Fundamentals
Alex Hart, a veteran executive of such vendors as Symantec, VMware, and Verizon Enterprise, joins Pod2112 to talk about the partnering fundamentals that remain unchanged amid disruptive technology trends....
30
May 2018
Podcast: Incenting Cloud Partners
Tina Gravel, senior vice president of channels and alliances at co-location vendor Cyxtera says, vendors are paying partners for access to customers, and traditional incentives like deal registration work well in this context. ...
23
May 2018
Podcast: Expediting Partner Time to Revenue
Natasha Loeffler-Little, head of North America channels at SAP Ariba, joins Pod2112 to talk about the importance of partner time to revenue and strategies for expediting it. ...
16
May 2018
Podcast: Deceiving Hackers
Carolyn Crandall, chief deception officer and chief marketing officer at Attivo Networks, joins Pod2112 to talk about how distributed detection can make enterprise security more effective. ...
02
May 2018
Podcast: Privacy in the Age of Social Media and Big Data
Raj Goel, CTO and co-founder of security MSP Brainlink, joins Pod2112 to discuss how we can regulate how companies gather and use personal data without crippling the ability to gather raw material for beneficial technologies such as Big Data....
25
Apr 2018
Podcast: Changing Channels: The Rise of Automated Marketplaces in B2B Sales
Research VP Chris Gonsalves talks with the paper's author, 2112 CEO and Chief Analyst Larry Walsh, about ADS’ potential impact on the existing channel and vendor go-to-market models, and how vendors should plan for this disruptive but potentially lucrative trend....
18
Apr 2018
Podcast: Digestible Security Awareness Training
Zack Schuler joins Pod2112 to discuss how innovative approaches to security awareness training can yield better results. ...
11
Apr 2018
Podcast: ‘The Excellence Dividend’
Tom Peters joins Pod2112 to talk about “The Excellence Dividend,” why soft skills are more important in business than hard skills, why execution is more important than analysis, and how managers and companies need to slow down to truly reach their potential for excellence. ...