MSPs to Account for Quarter of IT Spend by 2021

A new study concludes that MSPs are becoming more selective with the vendors that they choose. And the MSPs that know how to specialize will find success.The future looks bright for managed service providers (MSPs).

Deepinder Sahni, senior vice president of AMI-Partners, tells Channel Partners that the growing importance of technology in everyday business changes the role MSPs play. They need to consider how digital, business, branding and customer experience are intertwined, Sahni said.

“As more of the business environment becomes digitally transformed, MSPs that succeed and stand out will be the ones that are ‘strategically partnered’ with their customers,” he said. “Besides delivering vertical industry-specific technology solutions as a core service, successful MSPs will also be conversant and loosely coupled with their clients’ broader branding, supply chain and customer experience (CX) imperatives, since much of the brand, operations and CX will operate digitally going forward. We already see evidence of this where top MSPs have taken upon themselves to deliver vertical industry-specific compliance solutions as part of their value proposition.”

Recent studies by the 2112 Group, Intronis and Ingram Micro have interesting implications for MSPs in North America.


Written by James Anderson

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