In its second annual Channel Chief Outlook, 2112 shares insights from vendors on the current and future state of the channel, detailing trends, obstacles, opportunities, and expectations.
Challenges abound, but channel chiefs expect indirect revenue and partner productivity to increase. That’s why they’re investing in the success of their solution provider ecosystems.
In our full report, you’ll find data on:
- Channel challenges
- Partner value to vendors
- Channel growth investments
- Partner recruitment and revenue drivers
In the latest Channel Forecast report, 2112 shines the spotlight on the past, present, and future of the channel, analyzing partner attitudes, behavior, and strategies, and highlighting opportunities and challenges on the horizon.
Cloud computing and managed services may not have delivered the windfall partners expected, but they’re still key to transformation. Solution providers continue to adapt to shifting business models and emerging technologies by investing in their own growth and rebalancing their product and service portfolios.
Read the Channel Forecast report for 2112’s findings on these topics and more:
- Channel growth and profitability trends
- Sales cycles
- Partner investments
- Technology growth potential
- Channel-vendor relations
- Value of distribution
- Future performance expectations
