Explore Channelnomics Resources

Evolving Impact of COVID-19 on Vendor Channel Programs


A Special Report by The 2112 Group


The 2112 Group shares results of another survey gauging response in the channel to COVID-19. The report offers further analysis of the pandemic’s fallout in the channel.

SKU: 2112QR-2020Q2-Evolving-Impact-Covid19 Category: Tags:, , , , , , , ,

Technology companies and their channel partners continue to deal with myriad far-reaching effects of the novel coronavirus.


For this report, the third in a series of studies on the impact of COVID-19 on vendor and partner communities, The 2112 Group again surveyed qualified channel executives and professionals to glean their perceptions of and reactions to the pandemic – a situation that’s likely to have long-term effects on the channel’s business models and go-to-market strategies.


In this special report, you’ll read about how channel partners perceive the impact of COVID-19 on a number of economic, operational, and strategic issues. Topics include:


  • Shifting collaboration models and sales strategies
  • Economic outlook and channel performance expectations
  • Channel budget trends
  • Challenges, investments, and anticipated changes in the channel


The report is complimentary, courtesy of The 2112 Group as it continues to help technology companies and their channel partners address this unprecedented global crisis.