The 2112 Group’s “Referral Program Success Factors” research delves into vendor B2B referral programs, examining more than 25 key program attributes to determine the factors that demonstrate value and drive partner participation. Our analysis delivers actionable, data-backed guidance for successful B2B referral program development. Covered topics include:
Effectiveness of referral programs
Criteria for referral program candidates
Referral program elements and compensation
Execution and management of referral programs
Premier Package: $6,000
Report – Gain an in-depth understanding of partner referral programs with our detailed research report, complete with statistics, analysis, and directional guidance for channel leaders.
Executive Summary – Get a succinct overview of key research findings and recommendations.
Briefing – Take a deep dive into the data with a one-hour conference call led by one of our experts, who will guide you to a thorough understanding of the research findings and conclusions.
Presentation Deck – Share The 2112 Group’s research findings and conclusions with peers, internal teams, and additional stakeholders via this easy-to-distribute deck.
Custom Write-Up – Benefit from a basic review of your company’s referral program and a customized one-page assessment to validate your referral strategy and the value of the program to partners.