We All Need to Delight Customers
‘Delighting’ is the key to transforming customers into advocates and resellers into partners. ...
03
Apr 2017
IT channel Tag
21
Mar 2017
Instilling R&D Value Among Partners
To stay innovative, solution providers need guidance from vendors on how to leverage the informational resources at their fingertips....
16
Mar 2017
Meet Me at the 20th Anniversary Channel Focus
Thought leaders discuss Amazon, channel sales strategies, cloud computing, distribution, and more at the West Coast event....
13
Mar 2017
Partners Think Vendors Want To Go Direct
Joint business planning can go a long way toward creating harmony between direct-sales teams and the channel....
06
Mar 2017
The Votes Are in for the Best Channel Programs of 2017
Partners speak out on the best vendor channel programs and the vendors that offer the best opportunity for growth. ...
28
Feb 2017
Tech Data-Avnet Deal Reflects Shifting Distribution Value
The acquisition, a bellwether of things to come in the two-tier channel, will allow both companies to capitalize on emerging technologies such as IoT....
27
Feb 2017
2112 Channel Forecast Predicts a Good 2017
Channel partners are moderating performance expectations amid a shifting technology market, but still expect growth this year....
13
Feb 2017
Influencing Partners Through Persistent Engagement
Don’t ask partners to change all by themselves; ask them to evolve with your support and guidance....
06
Feb 2017
Winning: The Patriots Way
The channel should take some pages from the playbook of the Super Bowl LI champions....
02
Feb 2017
Directionless Creativity Only Goes So Far
Selling solutions is about more than vending a hodgepodge of products; it’s about pulling those products together in a purposeful way to produce desired business outcomes....
23
Jan 2017
Getting to the Root of Why Channel Problems Happen
To find out the ‘real’ reasons behind our indirect-sales woes, we need to embrace the inquisitiveness of our inner child and repeatedly ask why....
19
Jan 2017
The ‘Real’ Cloud Conversation to Have With Partners
The message vendors need to convey to partners has little to do with reselling cloud products; it’s all about leveraging the cloud to make businesses more efficient, agile, and competitive....