According to our new "2015 Midyear Channel Performance Report," solution providers are expanding at substantial rates even as sales in the rest of the IT market are slowing....
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The rideshare service’s legal battles are hitting home a major point in the technology channel....
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Focusing on a few top partners will get results, but it may keep you from reaching your maximum channel sales potential. ...
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It’s tough out there, but vendors should encourage their partners not to fall prey to uncertainty....
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While vendors focus on program structures and incentives, the key to winning partners over is making channel initiatives simple, streamlined, and easy to navigate....
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End users want more than advice about technology; they want partners to take the IT helm so they can focus on what they do best....
Read MoreRead MoreTechnology stalwarts continue to stand strong; hot security technologies don’t gain vendors entrance to coveted top spots....
Read MoreRead MoreVendors like to talk about joint business planning with partners, but solution providers say vendors often fail to follow through on their obligations. Success is a combination of planning and commitment to reaching goals. ...
Read MoreRead MoreTesla wants to bypass auto dealers and sell its ‘green’ cars direct, but Dell and others offer ample proof that the channel is needed, no matter the industry....
Read MoreRead MoreVendors often see positive returns from partners as a good indicator of value. But they need to look at how much partners give back without consuming costly resources. Contributing partners have greater value, and there’s a way to quantify who they are. ...
Read MoreRead MoreMicrosoft giving away unlimited cloud storage and the ongoing cloud pricing wars are doing a disservice to the industry by telling customers that these products and services have no value. ...
Read MoreRead MoreCloud vendors still need channel partners to boost sales, cut costs, educate customers, and support their offerings....
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