VAR Tag

Podcast: Everything Wrong With the VAR Model

Former VAR turned service provider Andrew Plato of security specialist Anitian joins Pod2112 to discuss everything that’s wrong with the conventional vendor-partner reseller model and why reselling product is increasingly less advantageous. Every vendor needs to hear this....

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Big Data Is Real Big Immature Opportunity

Big Data promises to transform business decision-making for the better. Yet solution providers and end users say the technology and support processes are largely immature. Vendors need to rethink their Big Data strategies to get to the promised big outcome. ...

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The Lifestyle VAR Definition Is Wrong

For years, the channel community has berated and discounted the so-called “lifestyle VAR” as a no-ambition, self-sustaining business that doesn’t contribute to growth. The industry got it wrong and, in fact, should be embracing the people and businesses that call the channel a lifestyle....

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