2112 to CN LEARN WHY is now... LEARN WHY is now...

What matters most to your business?



Leverage intelligence to rethink business models and go-to-market strategies



Target high performance and execute on business plans for accelerated growth



Vendors: Maximize partner performance by focusing on strategic & operational processes



Assess competencies to gauge performance, identify gaps, and determine recruiting needs

What Clients Are Saying


“The 2112 Group is a collaborative partner that has provided us with qualitative and quantitative data to support the development of our global strategy for channel sales. They work closely with our team on HP’s GTM Strategies to define and refine the roles and responsibilities of all stakeholders to ensure success, as well as continuously identify areas of improvement.”


“We began working with The 2112 Group for its aggregated knowledge, resources, history and experience in channels and security. We appreciate 2112’s flexibility, access to resources, open and honest communication, work ethics and ability to see the future as we plan our next steps and continue building a better program and delivering the highest level of service for our partners.”


“During a time of rapid transition and growth, 2112 proved itself as an agile and responsive partner by providing erwin the support we needed to prepare our channel program in alignment with the strategy we intend to execute against an exciting future.”


“The 2112 Group is a valued source of channel intelligence and guidance. Their deep understanding of technology trends, coupled with their ability to relate those trends to channel go-to-market models significantly enhances the value our partners derive from our programs and enablement activities.”


“The 2112 Group brings deep industry knowledge of the IT channel, which has played an important part in building out Continuum’s library of educational content for our current and prospective partners. It’s a pleasure working with this team.”

Proud to Support Market-Leading Technology Companies


We’ve Got a New Name!

For the past decade, we’ve operated as 2112, providing you and companies like yours with leading channel strategy, consulting, and research. Our mission isn’t changing, but our name has.


Effective Jan. 4, 2021, we began operating as “Channelnomics.” If that sounds familiar, it’s because that’s the name of our former news site. We’re adopting Channelnomics as our primary brand because it better reflects our mission of providing you with channel intelligence, analytics, and insights.


As Channelnomics, we’ll continue to define channel trends, chart new go-to-market strategies, act as the voice of thought leadership, and partner with industry leaders to champion diversity in the channel.


In the coming months, you’ll see new research, best practices, and resources appearing under the Channelnomics brand, including our annual Channel Forecast and Channel Chief Outlook reports coming later this month.


We look forward to embarking on a new, exciting journey with you in 2021 and beyond! Contact us with your questions at [email protected].