Community Call — June 21, 2022

RECAP: What Vendors Get Wrong About Partner Automation Technology
By T.C. Doyle

On the June 2022 Channelnomics Community Call, the economy and partner automation took center stage.

To kick it off, Channelnomics discussed some key data points on the current economy and then compared them to what partners themselves have been expressing and experiencing.

As expected, the call zeroed in on vendor concerns over inflation, the stock market, and business confidence — and with good reason. Inflation is well above 8% in the U.S., and above 10% in certain geographies and markets such as housing.

The Conference Board said this month that its consumer confidence index dipped to 106.4 in May from 108.6 in April. The Fed, meanwhile, recalibrated its view of the economy and said that it expects the economy to grow at 1.9% this year with unemployment rising just half a point to 4.1% by yea...

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