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Incentives are a means of shaping partner behavior and performance; understanding their importance is essential to ...
It’s essential for vendor leadership to recognize the importance of the give-to-get system in the channel. At ...
Confidence among European partners is high, but they exhibit some reservations about how the year will unfold given ...
Global systems integrators (GSIs) are among the most sought after partners for their relationships with multinational ...
Channelnomics analyzed thousands of partner comments to identify the favorite features of channel programs. IT vendors ...
North American partners anticipate significant revenue and profit growth in 2025, driven primarily by strong demand for ...
Unauthorized sales through bad actors in the channel plague vendors partner programs and undermine customer experience. ...
Partner confidence has returned to good levels to start of 2025 as resellers, integrators and managed service providers ...
The channel is a powerful, productive route to market. Yet, many vendors doubt the value of partnerships. Here are ...
A new survey by Channelnomics finds that the majority of partners believe Trump’s policies are good for the economy ...
The channel is facing continued disruption and transformation in 2025. The convergence of economic pressures, ...
A new Channelnomics survey finds that a majority of U.S. channel partners believe Trump’s plans for imposing sweeping ...
