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The channel is a powerful, productive route to market. Yet, many vendors doubt the value of partnerships. Here are ...
A new survey by Channelnomics finds that the majority of partners believe Trump’s policies are good for the economy ...
The channel is facing continued disruption and transformation in 2025. The convergence of economic pressures, ...
A new Channelnomics survey finds that a majority of U.S. channel partners believe Trump’s plans for imposing sweeping ...
The Channelnomics Partner-Product Development Cycle prescribes the stages and partner engagement activity of the ...
Building partnerships with GSIs takes time, investment, and effort, but the returns are often worth the wait. At ...
Despite economic uncertainty and a softening in confidence, more than three-quarters of partners expect revenue and ...
Managed service providers (MSPs) make money by delivering technology to their customers, but customers are increasingly ...
One-third of partners are cutting their marketing budgets in 2025 and want vendors to make up the difference in ...
Ingram Micro’s Kirk Robinson headlined this year’s honors by winning the 2024 Channel Lifetime Achievement Award; other ...
Partners see several challenges to their revenue growth in 2025, including cybersecurity threats, finding people with ...
The Channelnomics Marketplace Sales Segmentation Matrix provides a guide for segmenting digital, hybrid, and ...
