Combining Channel Programs During an M&A Event

Mergers and acquisitions significantly alter the landscape for channel organizations and their partners. Integrating two companies isn’t merely an administrative task; it requires careful study, thorough planning, and precise execution. 

This Channelnomics primer provides insights into navigating the intricate process of consolidating two or more channel programs during a broader M&A effort. By exploring best practices and offering strategic guidance, it equips channel leaders with the insights and steps necessary to ensure a smooth transition and unlock the full potential of merged channels.