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2112 asked channel chiefs and professionals what are the most effective channel program elements that drive partner ...
Getting partners to meet and exceed sales targets is a perennial challenge of channel chiefs. In 2021, channel chiefs ...
The general partner outlook for 2021 is best described as muted. While 70% of partners expect growth of 5% or more, ...
What vendors get from having a robust and structured referral partner program. Referral programs are more than ...
Ranking incentives through best worst scaling with utility scores normalized to total 100, we found that instant cash ...
In any given year, as many as one-quarter of channel professionals struggle to demonstrate or justify the value of ...
