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Cloud computing, security, and application development top the list of what channel partners are focusing on in 2024. ...
Buyers are increasingly looking to source products and services through marketplaces; partners are moving to meet the ...
Channelnomics research reveals strategic cost-cutting efforts among resellers and service providers amid promising IT ...
The “Channelnomics Partner Go-to-Market Alignment Model,” which you can download below, is a framework to help vendors ...
Concept describes how product maturation and value align with different partner types in the go-to-market equation. ...
Sales and marketing professionals live by the customer journey, the pathway buyers navigate to identify, evaluate, and ...
Marketplaces, e-commerce, omnichannel, and digital sales are go-to-market channels that continue to increase in ...
2112 asked channel chiefs and professionals what are the most effective channel program elements that drive partner ...
Getting partners to meet and exceed sales targets is a perennial challenge of channel chiefs. In 2021, channel chiefs ...
Every year, channel chiefs and program managers make choices about the size of their partner networks. Channel ...
According to channel chiefs and program managers, the most effective incentives for driving partner behavior and ...
In 2021, channel chiefs and practitioners say support, innovative products, MDF, renewal policies, and ...
