In this episode of In the Margins, Amy Henderson of Channelnomics reports from Channel Partners Expo 2025 in Las Vegas, where the energy is high and the conversations are meaningful.

Amy shares insights from discussions with MSPs, vendors, and telco providers, highlighting a key theme: MSPs are calling for certification programs that deliver measurable value, not just requirements. As vendors recalibrate pricing models, product strategies, and subscription terms to support modern partner needs, the spotlight is on enablement, lead quality, and real-world results. It's a year of transition and alignment—and the dialogue on the show floor is driving progress.