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SaaS vendors may prioritize net-new customer acquisition, but undervaluing the role partners play in customer ...
As customer demands outgrow traditional channel models, distributors emerge as the ecosystem orchestrators that enable ...
A warning from TD SYNNEX CEO Patrick Zammit shows how artificial intelligence is making executive impersonation and ...
In both North America and Europe, partners express confidence in their ability to adapt, compete, and increase revenue ...
Solution providers bounce back from a difficult Q2, but concerns about their operating environments compel them to seek ...
Solution providers pursue growth with confidence, in spite of external pressures and concerns about the economic and ...
Ecosystems explain how companies collaborate to create value; the channel still defines how that value reaches the ...
Three dominant aggregation models are driving the future of technology ecosystems. The term “aggregator” is often used ...
As AI becomes embedded in partner operations, vendors should rethink tokens as benefits, incentives, and MDF ...
Tens of thousands of AI-native consultancies are shaping customer decisions outside traditional partner programs. ...
A new report from Channelnomics, ‘Data to Impact,’ shows how clearer KPIs and disciplined analytics turn channel ...
Channelnomics research shows that slow, inaccurate quoting is frustrating partners, delaying sales cycles, and putting ...
