CN_LOGO_15Years
Menu
Menu
Filter By
Categories
Results suggest pragmatism, not pessimism, among European partners. The Channelnomics Partner Confidence Index (PCI) ...
High confidence early this year has given way to a general unease as demand weakens, operating costs increase, and ...
As the federal impasse deepens, public-sector partners face mounting financial strain, delayed contracts, and eroding ...
Working with top resellers and integrators requires more than great products; it also takes readiness, alignment, and ...
Despite new labels and evolving partner models, the fundamentals of selling through indirect channels remain rooted in ...
Buyers no longer follow a linear path from awareness to purchase; transactions span vendor, partner, and self-service ...
A well-executed AOP demonstrates that the channel is a strategic growth engine, not a passive route to market. A ...
Having too many partners creates inefficiency; having too few increases risk. In the optimization range, market needs, ...
The oft-cited statistic inflates partner-led sales, but a closer look reveals why the channel remains the most ...
Choosing between commitment and consumption models starts with clarity on business intent and desired outcomes. Many ...
AI-driven IT growth is fueling strong reinvestment by solution providers, with spending levels well above historical ...
Channelnomics data shows American partners growing skeptical of Trump’s tariffs, while European partners remain ...
