‘Too Small’ Is a Convenient Excuse
Vendors need to rethink their value propositions if they believe their products are only a tiny part of a partner’s sales package....
19
Oct 2021
VMware Tag
12
Jun 2019
Podcast: Transforming for the Hybrid World
Jenni Flinders, vice president, and global channel chief at VMware, joins POD2112 to share how VMware is approaching channel transformation and how she sees the channel’s future unfolding. ...
06
Jun 2018
Podcast: Channel Fundamentals
Alex Hart, a veteran executive of such vendors as Symantec, VMware, and Verizon Enterprise, joins Pod2112 to talk about the partnering fundamentals that remain unchanged amid disruptive technology trends....
16
Mar 2017
Meet Me at the 20th Anniversary Channel Focus
Thought leaders discuss Amazon, channel sales strategies, cloud computing, distribution, and more at the West Coast event....
19
Jan 2017
The ‘Real’ Cloud Conversation to Have With Partners
The message vendors need to convey to partners has little to do with reselling cloud products; it’s all about leveraging the cloud to make businesses more efficient, agile, and competitive....
15
Sep 2016
Counter-Marketing at Competitive Events Is a Waste
Vendors may want to focus on their own efforts to drum up business and engage partners instead of trying to steal competitors’ thunder....
Most Admired Channel Vendors of 2014
Technology stalwarts continue to stand strong; hot security technologies don’t gain vendors entrance to coveted top spots....